Martindale-Hubbell introduces the new look: PremierPartner™ Profile

Martindale-Hubbell prepares to launch its re-branded PremierPartner Profile service as part of a new LexisNexis client development offering.

(New Providence) This fall Martindale-Hubbell prepares to launch its re-branded PremierPartner Profile service as part of a new LexisNexis client development offering. PremierPartner Profile gives subscribing firms the opportunity to differentiate themselves and stand out from their competition through their best people. Each PremierPartner Profile is independently researched and compiled and includes an interview with the nominated partner to provide insights into his or her current role formative experiences, management style and industry experience.

The fresh PremierPartner Profile “look” showcases an updated Martindale-Hubbell brand identity, and features a new section called “Partner’s Perspectives and Insights” as its centre piece. Each PremierPartner Profile now offers a 360-degree introduction to the partner and his or her firm, providing prospective buyers of legal services a clear and trusted introduction to the type of lawyer they could instruct.

Martindale-Hubbell International Marketing Director, James Harley, says, “The redesigned PremierPartner Profile is the next step in evolving this service, which is only in its infancy. The new design helps us deliver greater prominence to subscribing firms on martindale.com, as well as assisting firms with their own marketing initiatives.”

For further information on PremierPartner Profile e-mail premierpartners@martindale.com and visit www.martindale-hubbell.co.uk/premier-partners

Last updated -22 August 08

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