Research Findings Confirm LexisNexis® Martindale-Hubbell® as the Primary Source of Information on the Global Legal Profession.

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In the autumn of 2003 Martindale-Hubbell sponsored a research survey, conducted by The Brand Research Company, to determine the international usage patterns of the Martindale-Hubbell Law Directory in all formats. The response base included lawyers from 850 large law firms and 978 in-house counsel.

Who uses Martindale-Hubbell?

The Martindale-Hubbell International Law Directory continues to be one of the most important sources of information for law firms and corporate law departments seeking to identify and evaluate outside counsel.

• 90% of law firm respondents and 86% of corporate counsel use Martindale-Hubbell.

Of corporate counsel respondents who use Martindale-Hubbell:

• 89% are from Fortune 1000, Fortune 200 and Fortune 100 companies.
• 87% are members of law departments with an international focus.

Increased Frequency of Use

The frequency of use of all formats of the International Law Directory (martindale.com®, print, CD-ROM and online via LexisNexis) has significantly increased since the 2000 survey. In particular, organisations with a national and international focus use the directory more frequently today than in 2000. The frequency with which legal professionals consult Martindale-Hubbell are key uses of Martindale-Hubbell. 53% of law firms and 41% of corporate counsel now use martindale.com daily or weekly.

Most Important Uses of Martindale-Hubbell

Amongst law firms and corporate counsel, identification, verification and selection of counsel were the most important uses of Martindale-Hubbell.

How Respondents Use Martindale-Hubbell

93% of corporate counsel and 98% of lawyers in private practice find Martindale-Hubbell to be useful or very useful as a validation tool during the referral process.

Sources for International Referrals

Out of 13 sources including firm brochures, preferred provider lists, firm Web sites and Chambers Global, Martindale-Hubbell was cited by corporate counsel and private practice attorneys as the top source for evaluating short lists of lawyers/firms and final selection for international referrals.

Most Important Information in Martindale-Hubbell

Nine out of 10 cite the following data as important or very important in the process of identifying, validating and selecting outside counsel:
Partner Biographies, lawyer practice areas, firm practice areas, firm profiles, personal and professional accomplishments, martindale ratings and education.

Why Martindale-Hubbell Is a Valuable Resource

81% of large firms and 74% of corporate counsel respondents would be unlikely or are not sure that they would hire a law firm not listed in Martindale-Hubbell. Firms not fully represented in Martindale-Hubbell place themselves at a serious competitive disadvantage.

Martindale.com Is an Indispensable Resource When Locating Law Firm Web Sites

• 87% of corporate counsel and 90% of lawyers in private practice find martindale.com to be useful or very useful when accessing law firm Web sites.

Importance of Martindale-Hubbell as a Marketing Tool

• 97% of lawyers in private practice consider Martindale-Hubbell important/very important when providing detailed information about their firm to buyers of legal services.

Frequency of Identifying Martindale-Hubbell as a Referral Source

In situations when Martindale-Hubbell is consulted during the referral process, 65% of corporate counsel and 39% of private practice respondents rarely or never communicate the role played by the Law Directory in this process.

Last updated -16 April 07

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